The Art of Starting Anything New

A framework for putting curiosity into action through balanced, intentional projects

A keynote on creativity and how to use it in our everyday life

What if creativity wasn’t a rare gift but a skill everyone can grow? Too often, we assume creativity belongs only to artists or innovators chasing big breakthroughs. In reality, it’s built through everyday projects—small adventures that expand how we think, learn, and contribute.

In this keynote, Sam leads participants in building their own Creative Engagement Portfolio, a practical framework for choosing and pursuing creative projects that fuel both personal growth and professional impact.

Participants rediscover curiosity, build confidence, and bring fresh energy to their work.

Learning Outcomes

Map Your Creative Quadrants – Identify where creativity shows up in your life and where it’s missing, gaining a clear view of your current creative landscape.
Design Your Creative Engagement Portfolio – Curate meaningful projects that stretch your thinking, spark motivation, and align with your goals.
Create Synergy Across Projects – Connect ideas across work and life to generate momentum, cross-pollinate insights, and amplify results.
Activate Growth Inside Your Organization – Translate your creative discoveries into new contributions, opportunities, and value where you work.

This keynote is designed for organizations that want to spark engagement and connection—and for participants eager to reconnect with their creativity, both at work and in life.

Each participant will also receive a copy of the book, If Life Is a Show, This Is the Price of Admission, a playful creator’s manifesto.